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Fitness Trends
The biggest trends in personal fitness and the fitness industry.
FILTER BY:
5 years
fitness
Transparent Labs
90.5K
Volume
+99X+
Growth
A company based in American Fork, Utah, that produces and retails health and body growth supplements. They offer a range of products including bulk and lean pre-workout supplements and proteins, known for being free from gluten, GMOs, unnecessary fillers, and food dyes, with an emphasis on 100% formula transparency and no proprietary blends. Transparent Labs primarily targets fitness enthusiasts and health-conscious individuals seeking high-quality, transparent supplement options.
exploding
Red light Therapy belt
3.6K
Volume
+99X+
Growth
Wearable devices designed to provide infrared light therapy for muscle pain relief, fat reduction, and overall wellness. These belts are flexible, often come with a timer, and are available in a price range from $49.99 to $159.00, distinguishing themselves with their convenience and ease of use. They are primarily targeted at individuals seeking non-invasive methods for pain management and wellness enhancement.
exploding
Wolverine peptide
3.6K
Volume
+99X+
Growth
An injectable therapy designed to accelerate healing, reduce inflammation, and enhance tissue health. It is distinguished by its potential to promote rapid recovery and improve overall tissue condition, making it a valuable tool in medical treatments focused on recovery and rehabilitation. This peptide therapy is primarily targeted at individuals seeking enhanced healing processes, such as athletes, patients recovering from surgery, or those with chronic inflammatory conditions.
exploding
Carbon Plated Running Shoes
40.5K
Volume
+9800%
Growth
These are athletic footwear designed to improve running performance by integrating a carbon fiber plate within the midsole. This design feature enhances stiffness and energy return, thereby increasing running efficiency and speed, making them distinct from traditional running shoes. Carbon plated running shoes are primarily targeted at competitive runners seeking to enhance their performance in races.
exploding
Zone 2 cardio
60.5K
Volume
+9700%
Growth
Low-intensity exercise performed at 60 to 70 percent of maximum heart rate, characterized by a steady, sustainable effort. Zone 2 cardio allows for long-duration activity while maintaining the ability to have a casual conversation, making it effective for building basic endurance. It is particularly beneficial for individuals looking to improve cardiovascular health and endurance without high-intensity exertion.
exploding
Carbon plated shoes
14.8K
Volume
+9700%
Growth
Athletic footwear designed with a carbon fiber plate embedded in the midsole to improve running performance. These shoes offer enhanced energy return, stability, and propulsion while maintaining a lightweight design, making them highly effective for long-distance running. They are particularly popular among both elite and amateur runners seeking to improve their race times and overall performance.
exploding
Streetlifting
8.1K
Volume
+9400%
Growth
Strength training discipline that merges calisthenics and weightlifting, emphasizing functional strength. Streetlifting includes exercises such as pull-ups, dips, and muscle-ups with additional weights, often performed in outdoor environments to enhance overall fitness and muscle endurance. This training method is particularly popular among fitness enthusiasts who seek to improve their strength and conditioning through versatile and challenging workouts.
exploding
Vori Health
2.4K
Volume
+9100%
Growth
Healthcare company specializing in the treatment of back, neck, and joint pain through a holistic approach. Vori Health differentiates itself by employing board-certified orthopedic specialists and an integrated care team that includes physical therapists, dietitians, and health coaches, ensuring comprehensive and personalized care. The services are primarily targeted at individuals suffering from muscle and joint pain, seeking specialized and coordinated treatment plans.
exploding
Ai calorie counter
2.9K
Volume
+8900%
Growth
This application assists users in monitoring their caloric intake by estimating the nutritional content of food, often utilizing features such as food photography to provide estimates of calories and macronutrients. It differentiates itself by leveraging artificial intelligence to offer more accurate and convenient tracking compared to traditional methods. The AI calorie counter is particularly beneficial for individuals seeking to manage their diet, including those aiming for weight loss, fitness enthusiasts, and health-conscious users.
exploding
Wegovy injection
14.8K
Volume
+8800%
Growth
Medication used for weight management, specifically targeting obesity and overweight conditions. It contains semaglutide, a glucagon-like peptide-1 (GLP-1) receptor agonist, which helps regulate appetite and food intake by mimicking a natural hormone in the body. The injection is typically prescribed for adults with obesity or overweight issues, especially those with related conditions like high blood pressure, type 2 diabetes, or high cholesterol.
regular
Posture corrector
135K
Volume
+8500%
Growth
Devices designed to help improve posture by repositioning the back and aligning the spine. They come in various forms, such as braces, sports bras, or electronic devices that use gyroscopes or magnets, and work by increasing awareness of posture and adjusting the shoulders to promote proper alignment. These devices are beneficial for individuals seeking to correct poor posture, alleviate back pain, or improve overall spinal health.
regular
Creatine gummies
74K
Volume
+8200%
Growth
Creatine gummies are a dietary supplement designed to provide the benefits of creatine in a convenient, chewable form. These gummies aim to increase muscle mass, improve muscle strength, and enhance exercise performance, differentiating themselves from traditional creatine powders and capsules by offering a more palatable and easy-to-consume option. They are primarily targeted at athletes, bodybuilders, and fitness enthusiasts looking for an effective and convenient way to incorporate creatine into their supplement regimen.
regular
Dfyne
368K
Volume
+8100%
Growth
Dfyne is a fitness and lifestyle brand that offers a wide range of activewear and accessories designed for both men and women. Their product lineup includes leggings, sports bras, hoodies, and other athletic clothing, all aimed at providing comfort and performance for workouts and everyday wear. Dfyne primarily targets fitness enthusiasts and active individuals looking for stylish and functional athletic apparel
regular
Boba tea protein
22.2K
Volume
+8100%
Growth
Protein powder that combines the flavors of popular boba tea with the nutritional benefits of protein supplements. It typically includes high-quality ingredients like grass-fed whey protein isolate, providing essential nutrients such as phosphorus and magnesium, and supporting muscle recovery and growth. Boba tea protein is targeted at fitness enthusiasts and individuals who enjoy boba tea flavors while seeking to maintain a healthy diet.
regular
Beef heart supplement
260
Volume
+8000%
Growth
Dietary supplements derived from the heart tissue of cows, often used for their potential health benefits. These supplements are believed to support cardiovascular health and provide essential nutrients such as Coenzyme Q10, B vitamins, iron, and zinc. They are typically consumed by individuals seeking to enhance their nutrient intake, particularly those following a carnivore or ancestral diet.
exploding
Pilates outfits
22.2K
Volume
+7900%
Growth
Designed for comfort and flexibility, these outfits support a full range of motion during Pilates exercises. They typically include form-fitting leggings or yoga pants, breathable tops like tank tops or sports bras, and sometimes grip socks for better traction. Pilates outfits are ideal for individuals engaging in Pilates practice, focusing on comfort and ease of movement.
regular
Force factor total beets
9.9K
Volume
+7600%
Growth
Dietary supplement designed to support healthy energy levels and blood pressure through its blend of beetroot, nitrates, L-citrulline, grapeseed extract, and antioxidants. This product differentiates itself by offering these ingredients in both soft chews and tablet forms, providing convenience and flexibility for users. The target demographic includes individuals seeking to enhance cardiovascular health and maintain energy levels through natural supplementation.
regular
Rice bucket training
8.1K
Volume
+7500%
Growth
Rice bucket training is a workout method that focuses on strengthening the forearms, grip, and other small muscles in the arms and hands. It involves exercises such as rice digging and grabbing, where the hands are submerged in a bucket of rice and various movements are performed to enhance muscle endurance and grip strength. This type of training is particularly beneficial for athletes, musicians, and individuals seeking to improve their hand and forearm strength.
regular
Trainerize
40.5K
Volume
+7200%
Growth
Digital coaching app developed to assist fitness coaches, studios, and gyms in enhancing member engagement and attracting new members through online training services. Trainerize differentiates itself by offering features such as workout tracking, nutrition planning, and client communication tools, all within a user-friendly interface. The app primarily targets fitness professionals and organizations looking to expand their services and improve client retention through digital solutions.
regular
MacroFactor
27.1K
Volume
+7200%
Growth
Nutrition and diet tracking application designed to offer data-driven insights for managing nutrition and fitness goals. It emphasizes flexibility and evidence-based practices, distinguishing itself by providing personalized recommendations and adaptive calorie targets based on user progress. The app is primarily targeted at individuals seeking to improve their dietary habits and achieve fitness objectives through a structured yet adaptable approach.
regular
Portable cold plunge
1.3K
Volume
+7100%
Growth
A movable tub designed for cold water therapy, often utilized by athletes to aid in muscle recovery and reduce inflammation. These portable cold plunges, such as the CalmMax Oval Ice Bath Tub, offer convenience with features like a 130-gallon capacity, making them suitable for use at home, outdoors, or in a gym setting. They are primarily targeted at athletes and fitness enthusiasts seeking effective recovery solutions and inflammation reduction through cold water immersion.
regular
Athlytic
4.4K
Volume
+7000%
Growth
Fitness guide application designed to assist users in achieving smarter training and healthier living. It offers features such as a daily recovery percentage to evaluate body readiness for performance, setting it apart from other fitness apps by focusing on personalized recovery insights. Athlytic is targeted at fitness enthusiasts and individuals seeking to optimize their training routines through data-driven insights.
regular
gymrats
74K
Volume
+7000%
Growth
Individuals who dedicate a significant amount of time to exercising in the gym and are highly committed to maintaining their physical fitness. Gymrats often focus on both the aesthetic aspects of their bodies and overall well-being, emphasizing a balanced approach to health and fitness. This group primarily includes fitness enthusiasts who are passionate about achieving and maintaining peak physical condition.
regular
Othership
40.5K
Volume
+6800%
Growth
Wellness space offering transformational experiences such as saunas and ice baths to promote physical and mental well-being. Othership differentiates itself by providing a unique combination of hot and cold therapies designed to enhance relaxation, recovery, and overall health. The target demographic includes individuals seeking holistic wellness practices and those interested in alternative health treatments to improve their physical and mental state.
regular
Live hard challenge
110
Volume
+6800%
Growth
Comprehensive program consisting of multiple stages, including the well-known '75 HARD' challenge. It involves completing a series of daily tasks over a specified period, such as drinking a gallon of water, reading 10 pages of a non-fiction, self-development book, and completing two 45-minute workouts. The challenge is designed to build mental toughness, discipline, and overall personal development, targeting individuals seeking significant personal growth and resilience.
regular
Water Chiller For Cold Plunge
1.3K
Volume
+6200%
Growth
A water chiller for cold plunge is a device designed to cool water to low temperatures for use in cold plunge therapy, which is often utilized for recovery and therapeutic purposes. These chillers come with various features such as Wi-Fi connectivity, different power capacities, and additional accessories, catering to both at-home and commercial use. The primary users of water chillers for cold plunge are athletes, fitness enthusiasts, and individuals seeking therapeutic benefits from cold water immersion.
regular
Creatine chews
1.9K
Volume
+6100%
Growth
Creatine chews are a form of creatine supplement designed for convenient consumption. They support increased absorption of creatine, amino acids, vitamins, and other nutrients, promoting a healthy gut lining and tight junction function. These chews are particularly beneficial for athletes and fitness enthusiasts seeking to enhance their performance and nutrient uptake.
regular
Ultrahuman
40.5K
Volume
+6100%
Growth
Bengaluru-based longevity and health-monitoring platform that designs, manufactures, and sells health tracking devices. Ultrahuman differentiates itself by offering advanced health tracking solutions such as the Ultrahuman Ring Air health tracker and the Ultrahuman M1 Continuous Glucose Monitor, along with services like the pre-release Ultrahuman Home health monitor and Blood Vision blood testing services. The platform primarily targets health-conscious individuals and those looking to monitor and improve their long-term health and wellness.
regular
Beet root with maca
390
Volume
+6000%
Growth
This combination is often used in dietary supplements for its potential benefits on energy levels, circulation, and overall vitality. Beet root is recognized for its ability to improve blood flow and lower blood pressure, while maca root is valued for enhancing energy and balancing hormones. These supplements are typically targeted at individuals seeking natural ways to boost energy and improve cardiovascular health.
regular
Electrolyte gummies
3.6K
Volume
+6000%
Growth
Dietary supplements designed to help maintain hydration and electrolyte balance in the body. They typically contain essential electrolytes such as sodium, potassium, magnesium, and calcium, and are often used by athletes or individuals engaging in strenuous physical activities to replenish electrolytes lost through sweat. These gummies are particularly beneficial for those needing to quickly restore electrolyte levels and maintain optimal hydration.
regular
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