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Fashion Trends
The coolest new fashion and fashion industry trends.
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5 years
fashion
Jirai Kei
74K
Volume
+99X+
Growth
Fashion subculture that originated in Japan's Kabukicho district and gained popularity in the early 2020s. The style often features elements resembling Lolita or Dark Girly fashion, including frilled skirts, blouses, and prominent platform heels, with a distinctive accessory being the MCM backpack. Jirai Kei primarily appeals to individuals who are drawn to a melancholic and unique aesthetic in their fashion choices.
exploding
btfbm
1.3K
Volume
+99X+
Growth
Fashion brand founded in 2011 that specializes in modern chic women's clothing. BTFBM offers a variety of stylish and contemporary apparel, focusing on quality materials and trendy designs to differentiate itself from competitors. The brand primarily targets fashion-conscious women looking for elegant and up-to-date wardrobe options.
exploding
Whimsigoth
40.5K
Volume
+99X+
Growth
A fashion and design style that merges dark, gothic themes with a warm, whimsical twist. It often incorporates elements from witchier styles, blending Gothic and Bohemian fashion to create a unique aesthetic. Whimsigoth primarily appeals to individuals who appreciate a blend of mystical, vintage, and eclectic influences in their personal style or home decor.
exploding
Artipoppe
60.5K
Volume
+99X+
Growth
Luxury brand specializing in high-end baby carriers, recognized for their unique designs and premium materials. Artipoppe differentiates itself by combining fashion-forward aesthetics with ergonomic functionality, offering a range of carriers that cater to both style-conscious and comfort-seeking parents. The brand primarily targets parents who value luxury and design in their baby products, often appealing to those looking for a blend of style and practicality.
exploding
Vivaia
135K
Volume
+99X+
Growth
Footwear brand that emphasizes sustainability by using recycled and eco-friendly materials in their products. The brand offers a wide range of comfortable and trendy shoes, differentiating itself through its commitment to environmental responsibility and direct-to-consumer model. Vivaia primarily targets eco-conscious consumers who value sustainable fashion and comfortable footwear.
exploding
AI Glasses
27.1K
Volume
+99X+
Growth
AI glasses are wearable smart devices that integrate augmented reality (AR) or artificial intelligence (AI) technologies to provide enhanced visual or informational experiences. These glasses typically feature functionalities such as real-time translation, navigation guidance, object recognition, or seamless integration with virtual assistants, differentiating themselves by blending advanced technology with portability and hands-free operation. AI glasses are designed for tech-savvy consumers, professionals in industries like design and logistics, and early adopters seeking innovative ways to interact with digital information.
exploding
Wet look lashes
5.4K
Volume
+99X+
Growth
Eyelash extensions designed to create a glossy, wet appearance by using lighter lashes to form narrow, nearly closed fans. This style provides a unique, sleek look that differentiates it from traditional eyelash extensions, offering a modern aesthetic. Wet look lashes are popular among individuals seeking a bold, high-fashion appearance for their eyelashes.
regular
AIApply
33.1K
Volume
+9800%
Growth
AIapply is a technology platform designed to streamline and automate the job application process using artificial intelligence. It differentiates itself by offering tools that optimize resume matching, automate personalized cover letter generation, and enhance candidate tracking for recruiters. AIapply primarily targets job seekers looking to improve their chances of securing interviews and companies seeking efficient recruitment processes.
exploding
Carbon plated shoes
14.8K
Volume
+9700%
Growth
Athletic footwear designed with a carbon fiber plate embedded in the midsole to improve running performance. These shoes offer enhanced energy return, stability, and propulsion while maintaining a lightweight design, making them highly effective for long-distance running. They are particularly popular among both elite and amateur runners seeking to improve their race times and overall performance.
exploding
Understance
18.1K
Volume
+9600%
Growth
Company specializing in women's lingerie, offering products such as wireless bras and high-rise briefs. Understance focuses on providing comfort and support, differentiating itself with designs that prioritize wearability and fit. The target demographic includes women seeking comfortable and supportive lingerie options.
exploding
trendsi
6.6K
Volume
+9000%
Growth
Company that offers low minimum order quantities (MOQ) for fashion items, allowing businesses to order as few as six pieces per style in any combination of sizes. Trendsi differentiates itself by emphasizing fast and reliable shipping, making it easier for businesses to manage inventory and meet customer demands efficiently. The service is particularly beneficial for small to medium-sized fashion retailers looking to minimize inventory risk and streamline their supply chain.
exploding
French curl braids
74K
Volume
+8900%
Growth
A hairstyle that combines braids and curls, starting with braids at the root and transitioning into curls past the shoulder. This style offers a unique blend of structure and volume, providing a versatile and elegant look. French curl braids are popular among individuals seeking a sophisticated yet playful hairstyle that can be worn for various occasions.
exploding
State and Liberty
74K
Volume
+8800%
Growth
Clothing company specializing in men's suiting and shirting, particularly catering to individuals with an athletic build. Founded in 2015 in Ann Arbor, Michigan, the company differentiates itself by offering performance fabrics that provide stretch, moisture-wicking, and wrinkle resistance, making their products both comfortable and functional. The primary target demographic includes men with athletic builds who seek stylish, well-fitting, and high-performance dress clothing.
regular
Looks maxing
18.1K
Volume
+8700%
Growth
The term refers to the practice of improving one's physical appearance to increase attractiveness. This can involve a variety of methods, including skincare routines, fitness and diet plans, grooming, fashion, and sometimes even cosmetic procedures. The goal is to maximize one's looks to enhance social and romantic opportunities.
regular
Leather conditioner
40.5K
Volume
+8700%
Growth
A product designed to maintain and preserve leather by preventing it from drying out and deteriorating. Leather conditioners restore natural oils, making the material soft and supple, often using ingredients like lanolin and beeswax to moisturize without leaving an oily residue. This product is particularly beneficial for individuals looking to extend the life and appearance of their leather goods, such as furniture, car interiors, and accessories.
regular
Underdays
5.4K
Volume
+8600%
Growth
Underwear brand that combines luxury fabrics with high-quality design to elevate the experience of wearing underwear. Underdays focuses on transforming underwear into a form of self-care by offering products that are both comfortable and stylish, setting itself apart from competitors through its emphasis on premium materials and thoughtful design. The brand primarily targets individuals who value comfort, quality, and a sense of luxury in their everyday wear.
regular
Anothersole
14.8K
Volume
+8400%
Growth
Anothersole is a company that focuses on creating comfortable and stylish footwear and handbags. The brand emphasizes comfort and functionality, offering shoes designed for long-distance wear without pain and handbags that can carry all essentials, differentiating itself through its commitment to both style and practicality. Anothersole primarily targets individuals seeking fashionable yet comfortable footwear and accessories for everyday use.
regular
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4.4K
Volume
+8400%
Growth
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exploding
Dfyne
368K
Volume
+8100%
Growth
Dfyne is a fitness and lifestyle brand that offers a wide range of activewear and accessories designed for both men and women. Their product lineup includes leggings, sports bras, hoodies, and other athletic clothing, all aimed at providing comfort and performance for workouts and everyday wear. Dfyne primarily targets fitness enthusiasts and active individuals looking for stylish and functional athletic apparel
regular
Commonry
250
Volume
+8100%
Growth
Commonry is a fashion brand that specializes in creating inclusive and size-diverse clothing for women. The brand focuses on offering stylish and comfortable apparel that caters to a wide range of body types, promoting body positivity and inclusivity in the fashion industry. Commonry primarily targets women who seek fashionable and well-fitting clothing options in extended sizes.
regular
yeoreo
12.1K
Volume
+8100%
Growth
Brand specializing in women's gym wear, including leggings, shorts, tops, and other workout and yoga apparel. Yeoreo differentiates itself by promoting trendy and fashionable gym wear through its online store and social media presence, particularly on TikTok. The brand primarily targets women who are looking for stylish and functional workout clothing.
regular
Pilates outfits
22.2K
Volume
+7900%
Growth
Designed for comfort and flexibility, these outfits support a full range of motion during Pilates exercises. They typically include form-fitting leggings or yoga pants, breathable tops like tank tops or sports bras, and sometimes grip socks for better traction. Pilates outfits are ideal for individuals engaging in Pilates practice, focusing on comfort and ease of movement.
regular
Permanent jewelry
165K
Volume
+7800%
Growth
Jewelry pieces designed to be worn continuously without being taken off, often custom-fitted and welded or soldered directly onto the wearer. These pieces are typically made from durable materials like gold or silver to withstand daily wear and tear, and are used to symbolize lasting bonds or commitments. Permanent jewelry appeals to individuals looking for unique, personalized accessories to commemorate special occasions, relationships, or personal milestones.
exploding
Edikted
1.5M
Volume
+7800%
Growth
Fashion brand with over 10 years of industry experience, focusing on trendy fashion pieces. It draws inspiration from the fashion scene in L.A., social media, and celebrity culture, differentiating itself with its contemporary and youthful designs. The brand is particularly popular among Gen Z, as indicated by the high engagement on platforms like TikTok.
regular
Pink Vanilla
12.1K
Volume
+7600%
Growth
Fashion retailer that caters primarily to young women, offering a variety of trendy clothing options. The brand provides a range of styles from glam dresses to casual streetwear, making it a popular choice for fashion-forward individuals. Pink Vanilla targets young women seeking stylish and versatile clothing for various occasions.
exploding
AI Necklace
880
Volume
+7200%
Growth
An AI necklace is a wearable device that incorporates artificial intelligence to provide smart functionalities, such as health monitoring, voice assistance, or gesture control, in a stylish form factor. These necklaces often feature sensors and connectivity options that track data like activity levels, posture, or vital signs, and some can integrate with smartphones or smart home devices for seamless interaction. AI necklaces are primarily designed for tech-savvy individuals seeking discreet and fashionable wearables that enhance convenience and support wellness or productivity.
regular
Hand Chain
60.5K
Volume
+7000%
Growth
Typically a type of jewelry, it connects a bracelet to a ring with a chain, often used as a decorative accessory. Hand chains are distinguished by their unique design that combines elements of both bracelets and rings, offering a distinctive style statement. They are popular among fashion enthusiasts and individuals looking to add a unique touch to their jewelry collection.
regular
Oqhair
5.4K
Volume
+6900%
Growth
OQHAIR is an online retailer specializing in human hair bundles and lace wigs. They offer a wide variety of wig styles, including glueless, pre-cut lace, and HD lace wigs, catering to different preferences and needs for natural-looking hair solutions. OQHAIR primarily targets individuals seeking high-quality, versatile, and fashionable wigs for everyday wear or special occasions【24†source】.
regular
Boho tribal braids
1.6K
Volume
+6900%
Growth
Boho tribal braids are a hairstyle that combines elements of bohemian and tribal aesthetics, featuring a mix of different braid styles and often incorporating accessories like beads and shells. This hairstyle is known for its free-spirited and natural appearance, offering a versatile and unique look that can be styled in various ways. Boho tribal braids primarily appeal to individuals seeking a distinctive and culturally inspired hairstyle that emphasizes creativity and individuality.
regular
Underoutfit
27.1K
Volume
+6800%
Growth
Company founded in 2020 that specializes in fashionable and affordable clothing. The company designs and fits its products in New York City and partners with ethical factories around the world, using high-quality materials to ensure both style and sustainability. Underoutfit primarily targets fashion-conscious consumers looking for affordable yet stylish clothing options made with ethical practices.
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